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Showing posts from October, 2015

Daniel Yomtobian - Announces Revolutionary Strategy for Text-Based Banner Ads

In his session at 17th Cloud Expo, Oleg Lola, CEO at MobiDev, will provide insights based on .... No other mass market IoT device does that at scale.

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Why e-retailers should worry about ad blocking

But ad blockers hamper retailers' ability to view data about their ad spend, ... There is a silver lining to the looming cloud of ad-blocking technology.

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The Rubicon Project's "Outperform" Rating Reaffirmed at RBC Capital (RUBI)

The company's market capitalization is $605.56 million. ... Its Marketing Automation Cloud features programs for digital advertising sellers, including ...

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The Rubicon Project's "Outperform" Rating Reiterated at RBC Capital (RUBI)

Its Marketing Automation Cloud characteristics programs for digital ... agency trading desks (NYSE:RUBI), demand side platforms (DSPs) and ad ...

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Bitcoin Advocacy Campaign To 'Open' People's Minds

Genesis Mining, a leading cryptocurrency cloud mining provider, has ... would involve taxi advertising, billboards, and guerilla street marketing.

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Global Spectacular Outdoor Advertising Market 2015-2019 - Industry Analysis with Clear Channel ...

According to the report, the global advertising market is continually growing and .... In his session at 17th Cloud Expo, Matt Torrisi, Customer Success ...

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OptiMine Offers First Cloud-Based Digital Attribution Trial

OptiMine Inc., the global agile marketing measurement and optimization leader, ... Actionable recommendations to boost ROI: receive ad by ad level ...

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Turner Broadcasting Reducing Ad Time; AOL Brinks Back Alto

Once the market bellwether, AOL email has fizzled into obscurity. ... where she served as head of DMP sales for the marketing cloud); and Yael Avidan ...

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With Weather Co. Acquisition, IBM Bolsters Data Services, But It's Not Diving Into Media Just Yet

... Company's B2B, mobile and cloud-based web properties – including WSI, weather.com, ... goes through, however, it will likely impact the ad tech market in other ways. ... “Think benchmarks, market place and new remixed data.”.

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Research and Markets: UK Internet Advertising Market Report 2015 - Internet Advertising ...

This market report assesses the Internet advertising market in the UK and .... In his session at 17th Cloud Expo, Jeff Miller, Product Management at ...

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Microsoft, Others Eyeing Cloud-Based ID Management

The burgeoning "ID Management as a Service" market represents an ... Windows Servers and Exchange over to Azure AD is a priority for Microsoft.

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Why Fraudulent Ad Networks Continue to Thrive

Their honey pot is the $50-billion-a-year market for digital advertising. ... to generate fake browsing sessions in the cloud, because it's more efficient.

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Ad Tech Executives Continue to Flock to Adelphic's Programmatic Advertising Platform

Kim, VP of Business Development, comes to Adelphic from Oracle where she was head of DMP Sales for Oracle's Marketing Cloud. With years of ...

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Elevators become a thing in the Internet of Things

ThyssenKrupp wants to change that; they are working with Microsoft to connect your lonely little elevator to the cloud. In a vertical version of Minority ...

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Brightcove tackles ad blocking, latency with cloud-based insertion solution

With ad blocking as arguably the hottest topic in the online video industry right now, Brightcove has introduced Lift, a service designed to skate around ...

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The Rubicon Project Inc (RUBI) Releases Q4 Earnings Guidance

The company's market capitalization is $724.59 million. ... The Firm's Advertising Automation Cloud platform provides a market for the real time trading ...

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The Rubicon Project (RUBI) Releases Earnings Results, Beats Estimates By $0.19 EPS

The Advertisements Automation Cloud platform of the Firm supplies user reach plus a marketplace for the real time trading of digital advertising ...

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CPG and the cloud: three companies, three strategies

And in order to get our attention, CPG companies must market their brands across ... by Oracle in February 2014 and now part of Oracle Marketing Cloud. ... deliver a return on ad spend that is four times better than plain demographic ...

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Cato Networks gets their heads into the clouds with $20 million round

Schatz brings cloud expertise to the house and was the CEO and co-founder of ... Adding another aaS abbreviation might be a bit ad-nauseating, but it plays. ... Market research company Infonetics projects the global network security ...

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Marin Software Launches PositionLock(TM)

... performance advertising cloud for advertisers and agencies to measure, manage and optimize more than $7.2 billion in annualized ad spend across ...

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Oracle launches cloud programme within Oracle PartnerNetwork

Yet, in a brief retelling of the cloud market over the last two decades, Ellison insisted we're really just in the “middle” of what is taking shape in the ...

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The Rubicon Project (RUBI) Set to Announce Earnings on Tuesday

The Firm's Marketing Automation Cloud platform provides user reach plus a market for the real time trading of digital advertising between sellers and ...

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Marin Software Launches PositionLock(TM)

With this release, Marin becomes the only digital advertising platform that ... need," said Daniel Morris, Director of Product Marketing at Marin Software. ... cross-channel performance advertising cloud for advertisers and agencies to ...

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The Rubicon Project's Outperform Rating Reaffirmed at RBC Capital (RUBI)

The Firm's Advertisements Automation Cloud platform provides a ... Sellers of digital marketing use its platform for advertising, while getting a market of ...

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Indian public cloud services market will reach $731 million in 2015

Indian public cloud services market will reach $731 million in 2015 .... but hey what is that thing called subliminal advertising that consumers have long ...

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IBM's Deepak Advani talks innovation, Facebook...

M: The other side to the partnership with Facebook is IBM Marketing Cloud ... Is this mostly around advertising within Facebook itself or are you also ...

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Microsoft Revs Drop, Cloud Services Biz Hits $5.9B

Microsoft Revs Drop, Cloud Services Biz Hits $5.9B ... The former increased by 29 percent thanks to Bing's growing USA market share (following the ...

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Microsoft's cloud business is booming

The Intelligent Cloud segment grew 8% (14%) to $5.9 billion as Azure ... Although Microsoft's single-digit share of the smartphone market remains ...

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Tech Startup RevJet Reveals World's First Creative Side Platform (CSP)

“Their CSP is the first truly comprehensive ad creative platform built to facilitate ... As ad tech and marketing tech converge, a platform like RevJet could be ... In addition, brands that building marketing cloud solutions should consider ...

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What’s in HTTP/2 for the Internet of Things? 1/2

If you followed this blog you probably know that the motto of the Web of Things community is to re-use Web protocols to build a truly interoperable Application Layer for the Internet of Things....

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Microsoft Corporation (MSFT) Q1 2016: 57 Cent EPS Misses Wall Street Expectations

While a few competitors, like IBM, might smart at that comment, the fact that Microsoft and Amazon dominate the public cloud market is surely one ...

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HP to Shut Down Its Helion Public Cloud in January

HP's decision to throw in the towel on the public cloud business comes just five months after HP denied it was exiting the public cloud market in ...

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The Rubicon Project Receives "Outperform" Rating from RBC Capital (RUBI)

The firm's market capitalization is $700.48 million. ... Its Advertising Automation Cloud features programs for digital marketing sellers, including ...

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MediaMath Joins IBM Universal Behavior Exchange

“Industry thought leaders are anticipating the convergence of ad tech and ... Cloud. “IBM's roots in marketing automation, customer engagement, and digital ... A key component of IBM Marketing Cloud, UBX allows marketers to easily ...

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The Rubicon Project (RUBI) to Release Earnings on Tuesday

The Firm's Advertising Automation Cloud platform supplies a market for the real-time trading of digital advertising between sellers and buyers and also ...

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Google + Microsoft + Amazon = Cloud Burst

All three beat targets and enjoyed a combined market-cap surge of about $92 ... though investment in its network backbone is crucial to its core advertising ... Some hyperscale cloud providers design their own equipment, which ...

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Microsoft Earnings: Cloud Fillips Revenue Even As OS Sales Decline

Commercial cloud revenue grew by 5% ( in constant currency) with Office 365 ... As both its existing and new OEM partners are bringing to market an ... from ongoing improvements in ad products and higher search volumes.

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Microsoft, Amazon and Google: How cloud underpins their financial figures

... results to be more transparent than the usual 'advertising' and 'other' brackets. ... Back in July, the latest figures revealed the combined market share of the ... IBM, and Google – was at 54% of the overall cloud infrastructure market, ...

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Microsoft, Amazon Reap Cloud Benefits

There was some good news in that search advertising revenue grew 29 percent, as Bing US market share benefited from Windows 10 usage.

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Perk.com Announces the Official Launch of Perk.TV

... a leading cloud-based mobile rewards platform provider, announced today the ... TV based on market trends indicating advertisers' allocation of budget ... that generally focus on reaching consumers through website advertising.

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Microsoft sees cloud advance, hard times for the phone business

Revenue from its new cloud unit grew by 8 per cent to $5.9 billion, with ... Worldwide search advertising revenue grew by 29 per cent, with market ...

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Bits | The Cloud is Here, Separating Disrupters From Disrupted

A few data points: When the stock market closed on Thursday, Amazon, ... from advertising, but talked up its cloud prospects during its earnings call.

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MediaMath Joins IBM Universal Behavior Exchange

"IBM's roots in marketing automation, customer engagement, and digital ... A key component of IBM Marketing Cloud, UBX allows marketers to easily ... convergence of advertising and marketing technology to market, illustrating the ...

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Rocket Fuel Brings Programmatic Marketing Platform to IBM Universal Behavior Exchange

A key component of IBM Marketing Cloud, UBX allows marketers to easily ... “In today's marketing climate, identifying your target customer is only the ... Moment Scoring performs a real-time calculation for each ad opportunity to ...

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Bing profitable, but Microsoft revenue down 12 percent as shift to cloud continues

Bing profitable, but Microsoft revenue down 12 percent as shift to cloud continues ... all Xbox and gaming revenue, and all advertising and search revenue. ... the rest was due to declines in the consumer PC market, partially offset by ...

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Join @AgilDataInc at @CloudExpo Silicon Valley | #Cloud #BigData

Once an application matures, changing the shape or indexing scheme of data often forces at best a top down planning exercise and at worst includes ...

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By Sameer Patel, SVP, Product Management and Go-to-Market, SAP Cloud

Dazu yahoo.com weiter: SANTA CLARA, Calif , Oct 22, 2015 /PRNewswire/ -- Syncplicity, a market leader in enterprise file sync and share, ...

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IBM Rolls Out A 'Behavior Exchange,' Brings On Ad Tech Partners

It also named 25 UBX partners, including a handful of ad tech players like ... MediaMath, for instance, just synced up with Oracle Marketing Cloud so ...

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Stealth Marketing Tech Startup RevJet Reveals World's First Creative Side Platform (CSP)

"Their CSP is the first truly comprehensive ad creative platform built to facilitate ... Companies building marketing cloud solutions should consider this a ...

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Asian programmatic penetration to double

Beyond that, there are many ad tech players in the market which adds layers ... Siva Ganeshanandan, Asia-Pacific director for Adobe Marketing Cloud ...

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Paid Search Growth Coming From North America, Though CPCs Were Flat In Q3 [Adobe]

Global paid search ad spend increased 10 percent year over year in Q3 ... billions of aggregated ad impressions across the Adobe Marketing Cloud.

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Desperate Yahoo Inks Search, Ad Deal With Google

A March report from eMarketer forecast that Microsoft and Yahoo combined would own 6.5% of the $81 billion search market globally in 2015, while ...

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The Morning Download: Tech Companies, from Amazon to IBM and Oracle, Embrace Hybrid Cloud

That growth is far in excess of the overall IT market, CIO Journal says in a .... China ad firm sorry for code to snoop on Apple AAPL +1.79% user data.

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The Hybrid Cloud Takes Off — Market Talk

Tue Oct 20 14:02:19 2015 EDT 14:02 EDT - CIOs say they are knitting together a new IT architecture which comprises the latest in public cloud ...

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Frost & Sullivan Commends BrandMaker's Exceptional Growth in the Marketing Process ...

... its end-to-end MPOS platform — BrandMaker Marketing Efficiency Cloud. ... Its services include production of advertising materials and advertising ...

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Global Cloud Based BPO Market to grow at a CAGR of 11.39% in terms of unit shipment over the ...

ResearchMoz added a new report titled "Cloud Based BPO Market ... payments, customer management, e-commerce, and others (such as advertising, ...

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Why it's time to pop the ad tech bubble

Siva Ganeshanandan, Asia-Pacific director for Adobe Marketing Cloud, agrees that there is growing cause for concern. “The ad tech industry has ...

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William Blair Thinks CommVault Systems' Stock is Going to Recover

... built-in cloud connectivity, data indexing and search across heterogeneous environments, active archiving, real-time data protection (copy-on-write), ...

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Brokerages Set The Rubicon Project PT at $25.29 (NYSE:RUBI)

The Firm's Advertisements Automation Cloud platform supplies user reach ... Its platform is used by sellers of digital advertising for marketing, while ...

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Entrepreneur reveals his secrets of Chinese mobile success

His mobile ad company is one of the most successful in China – and ... more “worldly,” and the firm is firmly ensconced in the Chinese mobile market.

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Tamara Carmichael Joins Olshan as Partner in Intellectual Property and Advertising, Marketing ...

"Our clients' needs are constantly evolving within an accelerated market." ... This week, the team assembled in NYC for @Cloud Expo 2015 and ...

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Global Spectacular Outdoor Advertising Market - Industry Analysis 2015-2019

The global spectacular outdoor advertising market is projected to grow at a .... This week, the team assembled in NYC for @Cloud Expo 2015 and ...

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Hodes Announces Omnichannel Talent Cloud: To Redefine How Brands Connect With Talent

This enables cross-channel data driven talent marketing to function with a ... "The Omnichannel Talent Cloud places Hodes in a position to focus our ... The platform serves personalized and targeted ads to ensure marketers can ...

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Research and Markets: Global Cloud Based BPO Market 2015-2019

The report forecasts the global cloud-based BPO market to grow at a CAGR of 11.39 ... This report covers market segmentation by services: HR, finance and ... e-commerce, and others (such as advertising, supply management and ...

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Intelliname Opens Private Marketing Vault to Ad Industry

Intelliname announces today online availability of their virtual marketing .... In his session at 17th Cloud Expo, Emil Sayegh, CEO of Codero Hosting, ...

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Amazon Cloud Revenues are the Week's Big Number

Amazon's cloud, unlike the rest of the company, is also wildly profitable, with ... like AT&T (NYSE:T) that have been advertising their own clouds heavily. ... At its present market cap of $266 billion, the company is worth more than ...

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Press Release: New Teradata Integrated Marketing Cloud Release Unifies Advertising and ...

Press Release: New Teradata Integrated Marketing Cloud Release Unifies Advertising and Marketing via Next-Gen Data Management Platform New ...

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New Teradata Integrated Marketing Cloud Release Unifies Advertising and Marketing via Next ...

Sweeping enhancements enable true individualized marketing and bring new levels of agility to enterprise marketing ecosystems.

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New Teradata Built-in Marketing Cloud Release Unifies Advertising & Marketing Via Next-Gen ...

Reddit Email Print Reprint Sweeping enhancements enable true individualized marketing and bring new levels of agility to enterprise marketing ...

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Learning at the intersection of gaming, video and the cloud

However, what is interesting is that despite the huge chunk of change, ad ... new product, Click2Play, is bringing lax gamers back into the market.

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RAVN Systems Releases its Enterprise Search Indexing Platform, RAVN Pipeline, to Ingest ...

The platform is multi-threaded, highly scalable and can index virtually ... indexing from cloud-based repositories or into a cloud-based Elasticsearch ...

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Market Update: Google Inc (NASDAQ:GOOG) - Google to give away software to Microsoft Office ...

It also provides YouTube that offers video, interactive, and other ad formats; Android, an open source mobile software platform; hardware products, ...

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New Teradata Integrated Marketing Cloud Release Unifies Advertising and Marketing via Next ...

FLXone's DMP forms the data foundation for the Teradata Integrated MarketingCloud, making Teradata the first company to bring online advertising ...

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6sense Increases Revenue by 400% and Wins More Fortune 1000 Customers

... platform – a solution that combines account- and contact-level predictive intelligence to power real-time ad targeting. Other integration partners include Marketo, Oracle Marketing Cloud, Adobe, Salesforce among several others.

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Native SSP eXovue is Acquired by Ad-Tech Consolidator Gravity4

Gravity4 attempts to become the world's first high frequency marketing cloud. Gravity4, the acquisition hungry ad-tech company launched last year that ...

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NDTV monetises Middle East market using Amagi's local ad insertion tech

MUMBAI: News broadcaster NDTV monetised the Middle East market by serving local and targeted ads using TV playout technology and cloud ...

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The Rubicon Project Receives Average Recommendation of "Buy" from Brokerages (NYSE:RUBI)

The stock's market cap is $682.51 million. ... Its Marketing Automation Cloud features applications for digital advertising sellers, including Websites, ...

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Marketing And Advertising Cloud

Marketing And Advertising Cloud. 2015.10.18 01:32. KristiLbc8458071589 조회 수:1. On it, he is going to share the precise 7-Step method that he has ...

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Coupon advertising and marketing dalton georgia

Adobe Marketing Cloud provides the most comprehensive set of digital ... Place ads in daily, weekly and community newspapers.

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The Rubicon Project Receives $25.29 Average PT from Brokerages (NYSE:RUBI)

The Company's Advertisements Automation Cloud platform supplies a market for the real time trading of digital advertising between buyers and sellers ...

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Companies investing in cloud, BYOD, big data and security can expect higher growth, says study

Companies investing in cloud, BYOD, big data and security can expect ... This includes better targeting of marketing efforts (41%); optimisation of ad ...

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Social media presents brands with inspirational window to millennials

During Luxury Interactive 2015's panel “Millennial Marketing — Tapping Into the ... VP of Oracle Marketing Cloud with Ms. Lee, Ms. Bennett and Ms. Masters ... This becomes even more true when advertising becomes obvious, thus ...

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AffinityX Appoints Amod Dani as First Global Creative Director

Over the course of a decade in advertising, Dani's work has been recognized ... Through a combination of proprietary cloud-based workflow software ... AffinityX is the leading white label creative and marketing services partner for ...

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4 Companies that will Dominate the Future of Cloud Computing

Fast forward a couple of years and the mention of the word “cloud” will no ... Also, the company is a major provider of hybrid cloud services, a market ... in the cloud, growing competition in the advertising business and the financial ...

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Video infrastructure market quarterly increase

Of note this quarter, Alcatel-Lucent announced cloud-based IP video ... Verizon is launching its own ad-free OTT video service, Go90, targeting ...

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Facebook-Beats-Google-in-Display-Growth-Yahoo-Gemini-Brings-Big-Changes

IgnitionOne, a marketing cloud provider, released its Q3 2015 Digital ... The Q3 report demonstrated continuing trends in digital advertising metrics, ...

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NinthDecimal and TiVo Research Partner to Measure Impact of TV Ad Spend on Consumer Real ...

With global headquarters in San Jose, CA and offices in New York, NY, Boston, MA, Durham, NC, and Warsaw, Poland, TiVo's innovative cloud-based ...

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EverString raises $65 million for predictive marketing push

Predictive marketing SaaS company EverString has raised $65 million in venture ... artificial intelligence and predictive analytics in a cloud based system that ... It has also unveiled its latest service, EverString Predictive Ad Targeting, ...

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Martech news: Zendesk, Bigcommerce, Twitter, Odoo, Salesforce, Facebook, Oracle and DMPs

ExchangeWire and Oracle Marketing Cloud have released a study that ... Mobile ad platform Opera Mediaworks has announced that its software ...

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Bold prediction: Microsoft will rule the cloud

Rather than remain two companies that go from power to poverty with the ever-increasing cloud competition chipping at their legacies, they can merge ...

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ASTRO File Manager with Cloud PRO v4.6.2.3-play

ASTRO Document Supervisor with Cloud PRO v4.6.2.three-play ... clouds or networked places, ASTRO starts indexing your information within the ...

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Marketo Upgraded to “Buy” at Zacks (MKTO)

According to Zacks, “Marketo, Inc. provides digital marketing software and ... Inc. (NASDAQ:MKTO) is engaged in providing cloud-based advertising ...

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Gravity4 Acquires eXovue, the First Native SSP for Content Marketing, Adding Another Key ...

"The eXovue platform, seamlessly integrated with our marketing cloud, will enable publishers to dramatically ... over 12 different companies vying for publisher inventory and generating billions of dollars in ad revenue in the process.

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Facebook, Inc. (NASDAQ:FB) Energetically Testing Several Ad Features For E-Commerce; To ...

Emma Rodgers, head of product marketing for commerce at Facebook ... Kevin M. Lynch, Senior VP and GM of Adobe Document Cloud at Adobe ...

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The Rubicon Project Receives Average Recommendation of "Buy" from Analysts (NYSE:RUBI)

The firm's market capitalization is $713.20 million. ... Its Marketing Automation Cloud attributes programs for digital advertising sellers, including ...

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Cloud-Based Analytics Requires Hybrid Data Access and Integration

Some tools allow data integration by business users on an ad hoc basis, but ... information (42%), government sources (33%) and market data (29%).

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Big Data, Cloud, Mobile, Security Drive ROI, Dell Survey Finds

IT pros said the top benefits were better targeting of marketing efforts (41%), optimization of ad spend (37%), and optimization of social media ...

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Phorm Hires Chief Revenue Officer

Phorm ( AIM : PHRM), a digital advertising-technology company that ... major enterprise clients in the highly competitive cloud marketing space.

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Email Marketers Invest In Social Media Ads For Greater ROI

StreamSend, an email marketing service, today released a paper outlining the top email marketing strategies that boost ROI. ... opportunities for next year, according to a recent study by Oracle marketing Cloud and Econsultancy.

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The $15 Billion Market Yahoo! Inc. MUST Exploit Soon (YHOO)

yahoo yhoo stock logo 1851 The $15 Billion Market Yahoo! ... Yahoo go out and spend $67 billion to acquire a cloud-based storage company. ... If you've watched football at all this season, you've undoubtedly seen an ad for one of ...

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2Q15 Worldwide Video Infrastructure Market Posts Quarterly Increase

Of note this quarter, Alcatel-Lucent announced cloud-based IP video storage ... ARRIS integrated TiVo Cloud and DVR software into its STBs to enable SPs to ... Verizon is launching its own ad-free OTT video service, Go90, targeting ...

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Game Makers Issue Torrent Site & Cloud Pirate Warning

“The 'Kickass Torrents' torrent indexing site (kickass.to) has changed domains repeatedly in the recent past in response to enforcement efforts, and is ...

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Google enables app indexing with deep linking for Safari in iOS 9

Developers will soon be able to use Google's app indexing feature to surface app content in searches conducted in Safari for iOS 9, as well as ...

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NEW YORK -- IgnitionOne a global marketing cloud leader today released its Q3 2015 Digital ...

NEW YORK -- IgnitionOne, a global marketing cloud leader, today released its Q3 2015 Digital Marketing Report, highlighting trends and data for ...

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Mogae Media to partner Rimoto of Israel for affiliate marketing on mobile

... a seasoned entrepreneur, is a pioneer in client cloud technology platforms that enable mobile affiliate marketing and highly targeted advertising.

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BMO Asset Management Inc. Announces an Index Change to BMO S&P/TSX Laddered Preferred ...

The ZPR Index Change is intended to provide investors of ZPR with ... Containers provide the right abstraction for microservices and many cloud ...

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Facebook Clobbers Google in Display Growth, Yahoo Gemini Brings Big Changes

NEW YORK, Oct. 9, 2015 (GLOBE NEWSWIRE) -- IgnitionOne, a global marketing cloud leader, today released its Q3 2015 Digital Marketing Report, ...

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Cloud Service Provider Opens New Office in London

To lead efforts in this strategic growing market, Logicworks has tapped the expertise of renowned AWS cloud expert, Ryan Kroonenburg as Managing ...

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Tech Moves: IBM names Blue Box founder distinguished engineer; Avvo recruits former Microsoft ...

IBM acquired Blue Box in June to expand Big Blue's cloud offerings. ... officer Eric Dahlberg —Avvo recruited former Microsoft advertising manager Eric ... Dexter + Chaney senior vice president of sales and marketing Eric Newton.

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